Category: blog

The Writer and the Platform: Guest post by Chris Mentzer

Writer platformOn the heels of my post about the importance of a strong author bio in your book proposal, author Chris Mentzer offered to further discuss that elusive author platform we hear so much about. (Chris’s book Nexus of the Worlds will be published by Tiger Dynasty Publishing in December, so he’s lived this firsthand.) Chris and I connected through social media, and we are both proponents of building those personal relationships  every author needs to create a strong platform. I know you’ll enjoy reading his thoughts, and don’t forget to visit Chris’s blog at Tales from the Fifth Tower when you’re finished here. Take it away, Chris:

*****

One of the hot topics of discussion in the world of writing concerns the writer’s platform. Some ask, “Should I have one, even though I don’t have a book?” or “I’m fiction author, so is it necessary for me to have one?” Let’s look at both these questions and some related ones.

What Is a Platform?

In simple terms, and speaking from a material standpoint, a platform is a series of planks connected together to make a raised surface for an individual to stand on. In politics, a platform is a candidate’s basis for being elected; each plank is a promise that he makes to be elected. In writing, the platform is your place in cyberspace for people to find you and know who you are among other writers. Each plank is an outlet where you can be noticed and heard.

A writer platform is your place in cyberspace for people to find you and know who you are... #writers Share on X

The Planks of the Writer’s Platform

I read articles that say a writer’s blog or website is the platform, as that is the hub of his or her activity. In theory, I agree with this. However, looking at the definition of platform, the blog is only one part of the entire structure. It may be the main section, but it is not the whole platform. When you add your presence on Twitter, Facebook, Google+, and other social media outlets, those the additional planks strengthen the entire platform. Author interviews, books blurbs, author bios, and book trailers are additional planks.

But I Don’t Have a Published Book

There are a lot of writers out there who claim they don’t need a platform since they don’t have a book to sell. I can understand this, but in the busy world of cyberspace, even with a book you may not be heard; it might take months—even years—to develop a fan base for you and your books.

Let’s look at this through the lens of a historical landmark event. Everyone is familiar with the moon landing in 1969. We are introduced to the astronauts, we follow them to the rocket, we cheer the liftoff, and then we rejoice as it lands and the astronauts walk on the surface. The significance of this (besides the event itself) is that we know a great deal about it before long before the rocket leaves the launch pad. In a speech on May 25, 1961, President Kennedy promised we would put a man on the moon before the decade was over. That was eight years before it happened.

Now, let’s suppose that you, the author, are an astronaut, and your book is the moon landing. NASA is your publisher (traditional or self-publishing). Your platform then is the announcement to the country that you are heading to the moon writing a book. The news travels around from one person to the next, interviews are posted in papers and on television, and this leads up to your departure into space book being released. If you release the book first and then develop a platform, it’s the same as landing on the moon first and then telling everyone about it. Imagine the disappointed astronaut on the moon’s surface jumping up and down and waving his arms at the people on earth—and nobody is paying attention.

Selling Yourself

Your platform sells you and your brand and allows people to get to know you and your style of writing, and from there you build a fan base of followers. That way, when the book is released, you already have the attention of a number of people who will buy your book and/or tell others about it, and you hope they will get on board and buy as well.

How do you sell yourself? That’s where the blog comes into play. Talk about yourself, the genre you write, the books you have read, and other basic things about who you are and what makes you tick. Have someone interview you asking these questions. There are bloggers out there who specialize in helping people get discovered even before a book is available. On Twitter, follow fellow authors of the same genre and pick their brains. Find out how they got to where they are right now. They may soon follow you, and from there you can develop a following of your own.

But I’m a Fiction Writer Continue reading “The Writer and the Platform: Guest post by Chris Mentzer”

Your Author Bio: Step 2 of How to Write a Compelling Nonfiction Book Proposal in 10 Easy Steps

author bio for book proposalYou have a fantastic idea for a nonfiction book (or perhaps you’ve already written one), and because you want to publish traditionally, your next step is to write a proposal to sell agents and/or editors on your idea.

When I was an acquisitions editor for a traditional publisher, I read hundreds of nonfiction book proposals. Like every other publishing professional does, I read those proposals in a certain order—but not necessarily in the order the author presented the material. (Find a list of the other sections of a nonfiction book proposal here.) When I write a book proposal, I begin with the author’s bio because this is the section I think of as the hub of the wheel; all the other sections are spokes on that hub.

In fact, there is no “right” way to order the sections of your proposal, so I’m going to present the remainder of this ten-part series the way I actually read and write book proposals.

First up: Your Author Bio Continue reading “Your Author Bio: Step 2 of How to Write a Compelling Nonfiction Book Proposal in 10 Easy Steps”

How to Write a Compelling Nonfiction Book Proposal in 10 Easy Steps

how to write a nonfiction book proposal
Your proposal on an editor’s desk

You had a fantastic idea for a nonfiction book, and now that you’ve written it, you need an agent and then a publisher to bring it to the world.

Writing the book is the easy part—after all, you’re an expert on the subject you’re writing about, aren’t you? But you’ll need to convince the literary agents you query, and ultimately acquisition editors (who decide whether or not to bring your proposal forward for consideration through several vetting steps) why this book will stand out in a sea of other books about your subject, and why you are the perfect author to write this book.

You convince them through a nonfiction book proposal.

How do I know what should go into a proposal?

I was an acquisitions editor for a traditional publisher for several years. I read literally hundreds of nonfiction book proposals, many from the “slush” pile (unsolicited manuscripts) and many from agents who represented both new and established writers. I’ve read more poorly written proposals than I care to remember as well as a few that knocked my socks off; I speak from experience when I tell you that a great proposal will have an editor picking up the phone and calling the agent before the last page is even read.

Now that I’m a freelance editor, I work directly with authors to help them write compelling book proposals. I’ve also been contacted by agents who represent an author with a great concept who needs help polishing the proposal before the agent shops it because I know what works and what doesn’t.

Why and when to write a proposal

A book proposal is, in essence, a business plan for your book, and it’s all about marketing and positioning. You sell your idea, you sell your execution of that idea, and you sell yourself. A book proposal outlines what your book is about and provides facts and figures that give an agent or editor the necessary ammunition to convince the publisher that your book will make money. Continue reading “How to Write a Compelling Nonfiction Book Proposal in 10 Easy Steps”

Are You a Social Media Addict?

social media addiction
Social networking back in the day, courtesy of National Archives and Records Administration

Today I welcome author and blogger Tam Francis, who muses about the addictive nature of social media for platform building.  Tam’s experience is one many of us have shared (still share?), and this humorous look at her “problem” made me laugh. Take it away, Tam:

*****

When Candace invited me to guest blog, I was grateful and thrilled. I have been blogging for years but mostly about subjects that reflect the content of my novel, The Girl in the Jitterbug Dress: vintage clothing, swing dancing, cocktails, vintage sewing, and WWII memorabilia. In keeping with the themes of Candace’s blog, I wanted to share my writerly (really love this new-for-me word) experience. Lately, I’ve been on a crash course to catch up to the social media standard for writers.

Do you feel like your real life is an interruption to your writer life? #writerslife Share on X

Do you ever feel like your “real life” (dinner, friends, dishes, laundry, soccer games, even television) is an interruption to your “writer life”?

So much of the writer life is in our heads. Even as we physically read these words, we are in our heads. Cyberspace isn’t a real place, though real people are at the end of the tangled tapestry; they are in their heads at their computers.

When I began building my writer platform, I couldn’t wait to check my inbox to see who followed me today or if anyone commented on my comments.

I was an addict, and social media was my drug. Continue reading “Are You a Social Media Addict?”

Happy One Year Blogging Anniversary to Me!

I received official notification from WordPress that my blog is now a year old:

Wordpress

Thank you to friends, followers, and everyone in this wonderful writing community for your friendship and support. I love working with writers, and my goal for my blog posts is to provide useful content that will help you whether you write for publication or “just because.” In honor of this auspicious occasion, I’m listing links to some of my most popular articles and guest posts from the last 12 months, and I hope I’ve grouped these in a way that makes searching topics a bit easier for you. Feel free to add a comment on any of them—your comments are always welcome.

Self-Editing

Struggling with Revisions? Try Playing with Paper Dolls

Self-Editing Checklist for Fiction Writers Part I: Macro Issues Continue reading “Happy One Year Blogging Anniversary to Me!”

What Is It? Avoid Undefined Pronouns to Strengthen Your Writing

“He worked hard to earn enough money to buy it.”Undefined pronouns

What is “it,” exactly? In the context of the sentence above, “it” is used as a pronoun, and illustrates a common (and avoidable) writer error:

Undefined pronouns

A quick grammar review: Pronouns are a useful part of speech that give writers greater flexibility in naming schemes. Instead of using and reusing a noun, the substitution of a pronoun allows for a type of shorthand. For example, instead of writing, “The moment John walk into the store, John realized John had forgotten John’s wallet at home” (pretty clunky, huh?), this sentence becomes, “The moment John walked into the store, he realized he had forgotten his wallet at home.”

Personal pronouns are fairly straightforward. Most of us use I, he, she, they, him, her, them, his, hers, and theirs properly . . . but “it” often present unique problems for writers.

When I edit manuscripts, I usually see two different but related problems with the use of “it”:

  1. The pronoun “it” does not relate to the antecedent
  2. The pronoun “it” is part of vague sentence construction.

In plain English, the first problem is using a pronoun that is ambiguous or doesn’t refer to a specific noun. Example:

 Although the pizza delivery van ran into the school bus, it was not damaged.

Does “it” represent the pizza delivery van or the school bus? We just can’t tell by the way this sentence is constructed. The pronoun doesn’t clearly relate to the antecedent.

Vague sentence construction and the indefinite use of “it” often calls for a sentence revision. Here’s an example of a problem sentence:

“Mary wondered if it was something about the energy of young people that animals pick up and want to be around.”

When “it” is combined with a form of the verb “to be,” take a closer look to see if there might be a better way to construct your sentence:

“Mary wondered if animals pick up on the energy of young people and want to be around it.”

In the above example, “it” stands in for “the energy of young people.”

 “Mary wondered if the energy of young people was something animals pick up and want to be around.”

This example eliminates “it” completely.

When self-editing your work, remember to add “it” to your list of words and terms to search and possibly replace. You don’t need to avoid this pronoun, but use “it” wisely and properly.

If you have any great tips for avoiding the overuse of “it” in your writing. please share in the comments.

Happy Writing,

Candace

If you enjoyed reading this and want to improve your ability to self-edit and revise your work, please subscribe by entering your email address on the right side of this page. And please know that I’ll never sell, share, or rent your contact information—that’s a promise!

And if you want more great writing and publishing information, check out my Facebook page at Change It Up Editing and Writing Services, where I share all kinds of interesting articles and links.

Candace Johnson is a professional freelance editor, proofreader, writer, ghostwriter, and writing coach who has worked with traditional publishers, self-published authors, and independent book packagers on nonfiction subjects ranging from memoirs to alternative medical treatments to self-help, and on fiction ranging from romance to paranormal. As an editorial specialist, Candace is passionate about offering her clients the opportunity to take their work to the next level. She believes in maintaining an author’s unique voice while helping him or her create and polish every sentence to make it the best it can be.

Image courtesy of Master isolated images at FreeDigitalPhotos.net

Related articles

Should Fiction Writers Bother with Blogs and Websites?

I’ve been evaluating fiction manuscripts lately.should writers blog

Most are by authors who are yet to be published, and some are by authors who have published nonfiction and want to break into fiction. The genres vary, but one of the common statements I hear from all these authors is,

“I’ll start blogging and get a website when my book is published.” 

If you’re reading this, chances are pretty good that you are already a blogger, so forgive me if I’m preaching to the choir. But based on several recent posts I’ve read in the blogosphere, fiction writers are beginning to ask themselves (and others) if blogging and other types of social media are really worth the time they take. Will a blog really help an author sell more books? Will a website really make an author look more professional—and does that even matter? Isn’t success really about writing a good book? Continue reading “Should Fiction Writers Bother with Blogs and Websites?”

Blogging IS Writing

Blogging IS WritingI recently reconnected with a writer I’d met before I became a full-time freelance editor. We met for lunch the other day, and I had a fun time catching up and talking shop. Reminiscing about the writers critique group where we met and several of the “colorful characters” we both know from the group made me realize how much I miss the camaraderie of meeting with other writers on a regular basis.

As I explained to my friend, I don’t write much fiction these days. Instead of writing my own work, I help other writers with theirs. Whether I’m line editing a novel or magazine article, evaluating a memoir, or coaching a writer on his self-help book, my days are packed with reading and writing—so packed, in fact, that I even find it challenging to write regular blog posts.

Do you think of blogging as writing? #amwriting #blogging #writers Share on X

The day after our lunch, I came across an article I thought my friend might find interesting, so I sent her an email, and I also told her how motivating it had been to talk with her at our lunch about her writing.

Her email back to me read:

“When next we talk, I’d like to hear you that you wrote something. Writing could become your hobby!!! You know, do it for fun.”

I wasn’t quite sure how to respond to that.

I love writing. I really LOVE writing. I’ve been a lover of words for as long as I can remember. That’s the primary reason I’m in the editing and writing biz. Finding just the right word, helping another writer clarify meaning, or unscrambling a great idea that got lost in poor structure are all ways to get my heart racing. Continue reading “Blogging IS Writing”

Win-Win: Teaching Through Writing

collaboration writersRecently, an independent author who hopes to land a publishing contract this time around hired me to write a book proposal for her latest nonfiction book. She’s an experienced author, but she also knows what she doesn’t know. In her own words, “There is no point in reinventing the wheel when someone else already does it (writing a proposal) well. I think my time would better be served doing what I do best, teaching through writing.”

That sentence got me to thinking about how (as writers) we learn not just from reading, but also from the writing we do. One of the things I love most about my job is the collaborative work I do with authors. There is always a takeaway for me, and more important, there is a takeaway for my author/client.

The author who hired me to write her book proposal understands her personal strengths and weaknesses, and she appreciates the value of hiring someone to do something that might take her weeks of extra time to learn to do well. She’s willing to invest in her writing career by hiring a professional who has the expertise she doesn’t, which frees her up to do what she does best—write. She’s actually making money by spending money.

But there is an added benefit to her: once we’ve completed our collaboration on her book proposal, she will have a very clear idea of how to write a complete proposal for her next book if she chooses to do so.

You see, I too love to teach through writing. As we work together to create and sculpt her book proposal, we both learn. The author spends many hours researching a subject and sharing all her knowledge in a manuscript that she hopes will teach her readers something useful and valuable to them; I spend hours helping her choose just the right words and phrases and putting them together into a package that we hope will catch the eye of an agent or publisher.

And we each come away from this collaboration enriched by the other person’s strengths, because together we can accomplish something neither one of us could do, or do as well, without the other writer.

Collaboration is such an important part of a writer’s life. #writers #writerslife #IARTG Share on X

Collaboration is such an important part of a writer’s life. Many articles have been written about the solitary nature of writing, but when we collaborate with others—through writing partners, critique groups, beta readers, blog followers, and editors—we enrich our writing lives exponentially.

By the time I finish writing this proposal, I’ll have a great deal more knowledge about a subject that interests me, and my client will have a killer proposal and the skill to write the next one on her own if she chooses to . . . and we’ll have both gained something of real value through teaching and writing.

Happy Writing,

Candace

If you enjoyed reading this and want to improve your ability to self-edit and revise your work, please subscribe by entering your email address on the right side of this page. And please know that I’ll never sell, share, or rent your contact information—that’s a promise!

And if you want more great writing and publishing information, check out my Facebook page at Change It Up Editing and Writing Services, where I share all kinds of interesting articles and links.

Candace Johnson is a professional freelance editor, proofreader, writer, ghostwriter, and writing coach who has worked with traditional publishers, self-published authors, and independent book packagers on nonfiction subjects ranging from memoirs to alternative medical treatments to self-help, and on fiction ranging from romance to paranormal. As an editorial specialist, Candace is passionate about offering her clients the opportunity to take their work to the next level. She believes in maintaining an author’s unique voice while helping him or her create and polish every sentence to make it the best it can be.

Related articles:

How Do You Define Your Success as a Writer? (stylematters01.wordpress.com)

If You DID Know (megansayers.wordpress.com)

Vacation: Embracing the Pause That Refreshes

vacation writer's block
© 2013 Candace Johnson

Summer brings trips to the beach, family get-togethers, fun in the sun . . . and guilt for writers who don’t write the way they “should.”

How many recent blog posts have you read that begin with a version of “Sorry I haven’t posted in a while,” or “I’m struggling with writer’s block on my WIP”? It happens to everyone at some point, but the summer sun seems to put a spotlight on those guilty feelings. (My apologies to my friends in the southern hemisphere for being either six months too early or six months too late with this post!)

I’ve read some excellent posts recently about accepting and overcoming the guilt we’ve all felt at one time or another. Here are a few excerpts from my favorite blogs:

Dave Pagan (According to Dave): “I’ve struggled with [guilt] for so long I’ve very nearly giving up writing altogether. And it’s been relentless, beating me down until I barely have the motivation to lift my fingers to the keyboard.”

Victoria Grefer (Creative Writing with the Crimson League): “Writer’s guilt is knowing you write well, but feeling that you’re selfish, idealistic, and irresponsible for writing when you could be doing something more profitable and practical with your time.”

Cat Lumb (The Struggle to Be a Writer That Writes): “I think my lethargy has come from focusing too much on one goal; to finish my novel. I haven’t written any other form of fiction in a long while.”

Alex Kennedy (Fiction Writing for Teens and Adults): “I guess all I am saying is “Am I wasting my time doing this?” Should I be keeping my work for my dream job as a creative writer or the hope for a literary agent to scope me out and sell my work to a TV network? Is that what I want? Probably… But as a human, I don’t really know what I want.”

Kimberly Harding (Soulhealingart.com): “There is a part of me that wants to dig into this hesitancy. I want to question- am I tired? do I feel too off-center to create? Am I bored? What is going on?And my inner artist, ever the observer, simply says, “You think too much. I just want to take a break.”

Wise words all. But I think I know the perfect antidote to writer’s block:

A Summer Mini-Vacation

I know the perfect antidote to writer’s block: a Summer Mini-Vacation. #writersblock #writers #authors Share on X

I don’t mean the two weeks you spend with your in-laws while you stress about all the work that will be awaiting your return to your day job as well as the word count you can almost see flying out the window.

Nope. I mean a honest-to-goodness getaway.

I speak from experience because my sweetie surprised me for my birthday and whisked me away for a four-day mini-vacation to Bimini, The Bahamas.

vacation writer's block
© 2013 Candace Johnson

As people who are younger than I am like to say, “SQUEEEEE!!!”

I even took my laptop with me so I could stay connected through social media, post photos for my family and friends, and get a little work done on my “down time.” But a terrible thing happened: the resort’s wifi was slow when it worked, which wasn’t very often.

I was unplugged. And it was WONDERFUL.

We had an incredible few days of swimming, snorkeling, kayaking, eating, sleeping, relaxing . . . vacationing! Four days of basically no work.

Did I feel guilty?

vacation writer's block
© 2013 Candace Johnson

I did the first day. Not by the fourth, though. 🙂

And when I returned, I was amazed at how invigorated I was to get to work, how the words just seemed to flow, and how energized I felt.

Apparently, I’m not the only person who needed a vacation. Brooke Warner of Warner Coaching wrote on her Facebook page, “Okay, back from vacation. Wow, how amazing to totally unplug. Note to self: do that more often!!”

Sara Weston (How to Be Happy Now) wrote, “The mind is so much more quiet and unconcerned with the goings-on of the world when released from the tyranny of the Internet :–).”

And your vacation doesn’t even have to be “away” as long as you are. Polysyllabic Profundities wrote, “I am in a very zen state right now.  I’ve just come back from having a Hot Stone Massage and the tension that used to ride shotgun on my shoulders has dissipated to nothingness. . . . I have a writing deadline looming, but I cannot conjure the idioms that are required to complete the task.  And the most glorious thing is – at this precise moment I don’t care.”

So my words of advice to all you writer’s-block-suffering bloggers reading this post is to get away from the “shoulds” of writing, even if only for just a few days or even a few hours. You’ll be amazed how rejuvenating a little break can be!

vacation writer's block
© 2013 Candace Johnson

Related articles:

http://thesmellofgunsmoke.com/2013/08/14/the-science-behind-writers-block/

http://nowwriterightnow.wordpress.com/2013/08/14/falling/

If you enjoyed reading this and want to improve your ability to self-edit and revise your work, please subscribe by entering your email address on the right side of this page. And please know that I’ll never sell, share, or rent your contact information—that’s a promise!

And if you want more great writing and publishing information, check out my Facebook page at Change It Up Editing and Writing Services, where I share all kinds of interesting articles and links.

Candace Johnson is a professional freelance editor, proofreader, writer, ghostwriter, and writing coach who has worked with traditional publishers, self-published authors, and independent book packagers on nonfiction subjects ranging from memoirs to alternative medical treatments to self-help, and on fiction ranging from romance to paranormal. As an editorial specialist, Candace is passionate about offering her clients the opportunity to take their work to the next level. She believes in maintaining an author’s unique voice while helping him or her create and polish every sentence to make it the best it can be.