Key Steps to Getting Endorsements: Guest Blog Post by Faith Fuller Wilcox

My guest today is author Faith Fuller Wilcox. I had the honor of working with Faith on her book, Hope Is a Bright Star: A Mother’s Memoir of Love, Loss, and Learning to Live Again, which will be published on June 8, 2021. As we worked together, I watched Faith’s grassroots efforts to getting endorsements for her book and asked her to share some of her secrets with you. Take it away, Faith.

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Following the completion of my manuscript, I started to hunt for a publisher. I searched for publishers who published memoirs with an agent and those who didn’t require an agent. Sounds easy, right? However, it was a monumental task for me because I was brand new to this industry, and I soon discovered I had many options: self-publishing or publishing with a hybrid-publisher or traditional publisher. Ultimately, She Writes Press, considered one of the top two indie hybrid publishers in the US, welcomed me to publish Hope Is a Bright Star with them.

I tell you this because after completing these accomplishments, I thought I could say, “Phew, I’m done!” But, I couldn’t rest yet, because I learned that in the changing landscape of the publishing industry, publicity of a book is mainly up to the author or the publicist representing the author. Soon, I was researching the key components of a book publicity plan and discovered that securing endorsements was an essential component. Here’s what I learned and would like to share with you. Continue reading “Key Steps to Getting Endorsements: Guest Blog Post by Faith Fuller Wilcox”

Your Social Media: What to Include in Your Book Proposal

Are you confused about how to highlight your social media activity and connections in your nonfiction book proposal? What are publishers looking for? What if you’re just getting started on social media? I answer those questions and more in my guest blog at Ausoma.com (which stands for Authors Social Media Marketing), hosted by social media marketing specialist Sue Canfield. Please join me there, and be sure to let me know if you have any questions—I’m here to help!

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Candace Johnson is a professional freelance editor, proofreader, writer, ghostwriter, and writing coach who has worked with traditional publishers, self-published authors, and independent book packagers on nonfiction subjects ranging from memoirs to alternative medical treatments to self-help and on fiction ranging from romance to paranormal. As an editorial specialist, Candace is passionate about offering her clients the opportunity to take their work to the next level. She believes in maintaining an author’s unique voice while helping him or her create and polish every sentence to make it the best it can be. Learn more here, and follow her on FacebookTwitter, and LinkedIn.

 

5 Tips for Getting a Book Published in Your 50s, 60s, or Beyond

Publishing contract

Is writing a memoir, novel, or self-help book on your bucket list? Does the thought of writing your story fill you with excitement? Whether you’ve been writing for years or are just beginning to nurture that kernel of creativity, your dream of seeing your name on the cover of a published book can become a reality.

Over 50 and wondering how to get a book published? Check out these 5 tips! Share on X

Today it is easier than ever to make your publishing dream a reality. Whether you self publish or pursue traditional publishing, you need to think about more than just writing your story if you hope to be a successful published author.

Here are five tips for what you can and should do—beginning today—to build a following of loyal readers in the future.

1. Read. A lot.

The more you read, the more you’ll learn about the mechanics of writing, about story structure, about the standard conventions and what makes a compelling read in your genre.

If your heart is set on penning your own story, read some of the amazing memoirs that are currently on the market. Love a good romance novel? This is one of the bestselling genres today, but readers expect certain things to happen and will not be pleased if you don’t follow the “rules.”

If you plan to share your expertise in a subject you know like the back of your hand, your book will need to offer something unique. Read a variety of genres, but become an authority in the type of book you plan to write.

2. Create a Strong Author Platform

Your platform is everything you do as a writer that makes you attractive to a publisher. If you wait until your book is finished to begin building your platform, you’ll be too late. Publishing is a business, and unless your only goal for writing a book is to put it in a drawer when it’s finished, you need to approach your writing as a business too. A publisher wants to see evidence that you have the ability to sell books; a strong author platform is the ammunition you’ll need.

Begin building your platform now, so you’ll have an audience in place when your book is published. Think of platform building as a marathon, and spend a little time every week on platform-building activities in addition to writing your book.

Two surefire ways to jumpstart your author platform are to start a blog and engage in social media.

Blogging is an inexpensive way to connect with potential readers, improve your writing skills, and even test book concepts. Regardless of whether you write fiction or nonfiction, blogging is a powerful way to connect you with potential fans while experimenting with writing styles.

Engage in social media to connect with other writers, readers, and ultimately publishers. Choose the media you’ll actually use and enjoy; you don’t have to master every social media option out there. Remember that the key word is social, so focus on engagement and sharing, not just on self-promotion.

3. Join a Writers’ Group

Writing can be a lonely business, and joining a writers’ group—either in-person or online—is one way to combat isolation. New writers can find inspiration and feedback from more seasoned writers. There’s also a great deal of incentive to write when you’re expected to present each week—sometimes that’s just the push you need to sit down and write when you might not be in the mood.

4. Attend a Writers’ Conference

Writers’ conferences are crucial to your writing and publishing education. Not only will you learn more about the craft of writing, but you may also have a chance to meet and interact with agents, editors, and other publishing professionals, learn about trends in the publishing world, and be inspired by the speakers and workshop leaders who share their knowledge.

You’ll come away with a greater understanding for how to market yourself and your book, and you’ll meet other writers who can potentially become critique partners.

5. Get the Best Professional Help

Writers are often too close to their own work to be objective about what they’ve written; even the most seasoned writers have editors to help them polish their writing. If you want to convey your message in the most powerful way possible, establish a relationship with a professional freelance editor.

Whether helping you organize your ideas (before or during writing), or fine-tuning details such as spelling, punctuation, syntax, and word choice, a good editor will not only help you polish your writing (while preserving your voice) but will also help you strengthen your writing.

A good professional editor will provide a sample edit to show you how he or she can help you, and to see if they’re the right person for you. You might even consider hiring an editor for your blog posts as a way to find one who “gets” you, and establish that professional relationship.

Seeing your name on a book is a thrilling experience! Set yourself up for success by learning all you can about writing and publishing, and I look forward to reading your book one day!

Do you have a book inside you waiting to be written? Which of these five tips do you personally plan to focus on? Which will you put to use right away? Please share your thoughts—and let me know if I can help you achieve your dream!

(This article originally appeared at SixtyandMe.com)


Candace Johnson 11 400dpiCandace Johnson
 is a professional freelance editor, proofreader, writer, ghostwriter, and writing coach who has worked with traditional publishers, self-published authors, and independent book packagers on nonfiction subjects ranging from memoirs to alternative medical treatments to self-help and on fiction ranging from romance to paranormal. As an editorial specialist, Candace is passionate about offering her clients the opportunity to take their work to the next level. She believes in maintaining an author’s unique voice while helping him or her create and polish every sentence to make it the best it can be. Learn more here, and follow her on FacebookTwitter, and LinkedIn.

3 Blogging Tips to Help You Build Your Platform as a Self-Help Author

dreamstime_m_28913973I work with professionals who are writing self-help books. These are men and women who are at the height of their careers and are ready to share their knowledge—some as a way to further their careers, some to share insights gained through years of experience, some as a way to give back in their respective fields. I tell them all the same thing:

As an author, you are responsible for finding and building your readership. You must build your author platform.

I am an editor, not a social media or marketing specialist … but I spend several hours every day reading blogs and articles by specialists in those areas so I can keep my finger on the pulse of traditional and self-publishing trends and best practices. Not only is this daily self-education important for my editing work, but offering insight into these “foreign territories” has become increasingly important to the authors I work with. Many hire me specifically because I have experience in both the traditional and self-publishing worlds.

But simply writing a book—no matter how good it is—doesn’t guarantee readers will buy it, as many first-time self-publishing authors discover.

This idea comes as a shock to many professionals who are dipping their toes into publishing waters for the first time. But many authors who buy into the concept that platform–building for their writing career is every bit as important as it is for their profession often become overwhelmed quickly by all the options for doing that. Facebook, Twitter, Instagram, Pinterest, LinkedIn … the list of social media sites seems unmanageable if you’ve never tackled any of them.

I know I don’t have time to manage 16 different social media accounts while writing, editing, and marketing my business, so I understand how overwhelming platform-building activities feel. When I discuss platform-building with the authors I work with, I suggest focusing on actually writing … and one of the best ways to do that is through blogging.

If Your First Thought Is I don’t know what to write about, Keep Reading

Blogging is not only a terrific way to share your thoughts with the world, but it’s also a great way to test ideas and polish your writing skills. You’re an expert in your field, and you know there’s a market for the type of book you’re writing, but if coming up with ideas for regular blog posts makes you break out in a cold sweat, consider these three tried-and-true ideas:

  • Engage your fans by asking for their help. Posing a question like, “Would you rather read a chapter in my new book about 50 uses for parsley or one about the best uses for 50 different herbs?” will often lead to more engagement in the form of comments and debates from your followers, and your fans will feel as though they were part of the process of writing your book. Engagement is the name of the game in book publishing.
  • Offer content that’s related to your book-in-progress. You are an expert in your field, so share a bit of that knowledge by basing blog posts on concepts from your book. This is also a great way to repurpose some of the deleted text after a revision. Or you can use a fleshed-out chapter to reverse engineer a blog post.
  • Tell a story. Blogs are a perfect venue for storytelling. Remember Maya Angelou’s quote that “People will forget what you said and what you did, but they’ll never forget how you made them feel.” You’re a writer—you’re a storyteller! Write a blog—or two or ten—about yourself and your writing, and let your fans and followers get to know the real you. What’s the story behind your book? What are some of the crazy things your friends and family have said when you’ve told them you’re writing it? What is your writing process? Where do you do most of your writing, and how do you carve out time to do it?
Building an author platform can be overwhelming ... but you're a writer, right? Try these 3 tips! Share on X

Whether you’ve already published a book or are thinking about writing one, whether you’ve chosen to follow a traditional publishing path or opt to self-publish, the sooner you begin building your author platform, the better. Blogging allows you to build a community of interested readers, and because your book is also for those readers, you’ll have a built-in audience once you publish. The time to start building your author platform is now.

What about you, scriveners? What do you like to read in blogs? What’s the most creative blog post you’ve read by a self-help author? Please join in the discussion!

 

Candace Johnson 11 400dpi

Candace Johnson is a professional freelance editor, proofreader, writer, ghostwriter, and writing coach who has worked with traditional publishers, self-published authors, and independent book packagers on nonfiction subjects ranging from memoirs to alternative medical treatments to self-help and on fiction ranging from romance to paranormal. As an editorial specialist, Candace is passionate about offering her clients the opportunity to take their work to the next level. She believes in maintaining an author’s unique voice while helping him or her create and polish every sentence to make it the best it can be. Learn more here, and follow her on FacebookTwitter, and LinkedIn.

Are You a Social Media Addict?

social media addiction
Social networking back in the day, courtesy of National Archives and Records Administration

Today I welcome author and blogger Tam Francis, who muses about the addictive nature of social media for platform building.  Tam’s experience is one many of us have shared (still share?), and this humorous look at her “problem” made me laugh. Take it away, Tam:

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When Candace invited me to guest blog, I was grateful and thrilled. I have been blogging for years but mostly about subjects that reflect the content of my novel, The Girl in the Jitterbug Dress: vintage clothing, swing dancing, cocktails, vintage sewing, and WWII memorabilia. In keeping with the themes of Candace’s blog, I wanted to share my writerly (really love this new-for-me word) experience. Lately, I’ve been on a crash course to catch up to the social media standard for writers.

Do you feel like your real life is an interruption to your writer life? #writerslife Share on X

Do you ever feel like your “real life” (dinner, friends, dishes, laundry, soccer games, even television) is an interruption to your “writer life”?

So much of the writer life is in our heads. Even as we physically read these words, we are in our heads. Cyberspace isn’t a real place, though real people are at the end of the tangled tapestry; they are in their heads at their computers.

When I began building my writer platform, I couldn’t wait to check my inbox to see who followed me today or if anyone commented on my comments.

I was an addict, and social media was my drug. Continue reading “Are You a Social Media Addict?”

Happy One Year Blogging Anniversary to Me!

I received official notification from WordPress that my blog is now a year old:

Wordpress

Thank you to friends, followers, and everyone in this wonderful writing community for your friendship and support. I love working with writers, and my goal for my blog posts is to provide useful content that will help you whether you write for publication or “just because.” In honor of this auspicious occasion, I’m listing links to some of my most popular articles and guest posts from the last 12 months, and I hope I’ve grouped these in a way that makes searching topics a bit easier for you. Feel free to add a comment on any of them—your comments are always welcome.

Self-Editing

Struggling with Revisions? Try Playing with Paper Dolls

Self-Editing Checklist for Fiction Writers Part I: Macro Issues Continue reading “Happy One Year Blogging Anniversary to Me!”

Should Fiction Writers Bother with Blogs and Websites?

I’ve been evaluating fiction manuscripts lately.should writers blog

Most are by authors who are yet to be published, and some are by authors who have published nonfiction and want to break into fiction. The genres vary, but one of the common statements I hear from all these authors is,

“I’ll start blogging and get a website when my book is published.” 

If you’re reading this, chances are pretty good that you are already a blogger, so forgive me if I’m preaching to the choir. But based on several recent posts I’ve read in the blogosphere, fiction writers are beginning to ask themselves (and others) if blogging and other types of social media are really worth the time they take. Will a blog really help an author sell more books? Will a website really make an author look more professional—and does that even matter? Isn’t success really about writing a good book? Continue reading “Should Fiction Writers Bother with Blogs and Websites?”

Are You Missing Great Content?

Twice a day I check Twitter and WordPress for information I think my followers will appreciate, and when I find valuable content, I post links to articles and blogs on my Facebook page. The information on that page is quite different from my blog posts, and if you’re not there, you’re missing some great stuff!

Image courtesy of tungphoto at FreeDigitalPhotos.net
Image courtesy of tungphoto at FreeDigitalPhotos.net

If you’re reading this and you haven’t already “liked” my Facebook page, please do so now–I know you’ll find valuable content there, and I try not to duplicate what you’ll find on my blog. Thanks for the follow! And please tell your friends! 🙂 Click here to join today–you’ll be glad you did!  —Candace