Have You Tried HARO, the Easy Author Platform-Building Technique?

 

Any writer building an author platform knows it takes time, effort, and patience. Sadly, too many first-time authors publish a book without building a strong platform and then wonder why their book doesn’t sell. Too many authors who hope to interest a traditional publisher are shocked when they receive rejection after rejection because they lack a professional network or public presence.

A strong platform is especially important for nonfiction writers who write as subject-matter experts. But how does a writer build a platform from scratch or continue to grow one before and after publishing a book? Continue reading “Have You Tried HARO, the Easy Author Platform-Building Technique?”

Crossing Over: Making Peace with Self-Publishing/ Guest Post by Maureen Anderson

“If you knew the world was going to end in two days, what would you do?” the writer Sara Davidson was once asked. “Take notes,” she said without hesitating.

That’s me. The world as I knew it had ended, with a painful divorce I hadn’t seen coming, and I’d done what I’d always done to make sense of things. I took notes.

Many years later, perusing those notes, I could never pull myself away. “What a great story,” I kept thinking. “What an interesting way of putting a life back together from scratch.” By then I’d become a radio journalist, interviewing experts on career change. What struck me, thinking of my own career transition, was how much I’d accidentally done right.

Do-Over: An Accidental Template for Scaling the Abyss is that story. But I wasn’t a licensed career counselor or a celebrity. Getting an agent or a publisher interested in Do-Over would be a haul. Continue reading “Crossing Over: Making Peace with Self-Publishing/ Guest Post by Maureen Anderson”

4 Tips for Getting the Most Out of Your NaNoWriMo Manuscript

November is history, and so is NaNoWriMo 2016. If you’re like most NaNoWriMo participants, you’re pretty excited about ending November with 50,000 words—maybe you have the first draft of a novel, maybe only a third of a longer manuscript. Nevertheless, you’ve written a bodacious number of words in thirty days, and you’ve accomplished something pretty spectacular.

For thousands of would-be novelists, December means it’s time to start down the path to publishing.

Please don’t be one of those writers who rushes to publication. Instead, try these four ideas: Continue reading “4 Tips for Getting the Most Out of Your NaNoWriMo Manuscript”

5 Tips for Getting a Book Published in Your 50s, 60s, or Beyond

Publishing contract

Is writing a memoir, novel, or self-help book on your bucket list? Does the thought of writing your story fill you with excitement? Whether you’ve been writing for years or are just beginning to nurture that kernel of creativity, your dream of seeing your name on the cover of a published book can become a reality.

Over 50 and wondering how to get a book published? Check out these 5 tips! Click To Tweet

Today it is easier than ever to make your publishing dream a reality. Whether you self publish or pursue traditional publishing, you need to think about more than just writing your story if you hope to be a successful published author.

Here are five tips for what you can and should do—beginning today—to build a following of loyal readers in the future.

1. Read. A lot.

The more you read, the more you’ll learn about the mechanics of writing, about story structure, about the standard conventions and what makes a compelling read in your genre.

If your heart is set on penning your own story, read some of the amazing memoirs that are currently on the market. Love a good romance novel? This is one of the bestselling genres today, but readers expect certain things to happen and will not be pleased if you don’t follow the “rules.”

If you plan to share your expertise in a subject you know like the back of your hand, your book will need to offer something unique. Read a variety of genres, but become an authority in the type of book you plan to write.

2. Create a Strong Author Platform

Your platform is everything you do as a writer that makes you attractive to a publisher. If you wait until your book is finished to begin building your platform, you’ll be too late. Publishing is a business, and unless your only goal for writing a book is to put it in a drawer when it’s finished, you need to approach your writing as a business too. A publisher wants to see evidence that you have the ability to sell books; a strong author platform is the ammunition you’ll need.

Begin building your platform now, so you’ll have an audience in place when your book is published. Think of platform building as a marathon, and spend a little time every week on platform-building activities in addition to writing your book.

Two surefire ways to jumpstart your author platform are to start a blog and engage in social media.

Blogging is an inexpensive way to connect with potential readers, improve your writing skills, and even test book concepts. Regardless of whether you write fiction or nonfiction, blogging is a powerful way to connect you with potential fans while experimenting with writing styles.

Engage in social media to connect with other writers, readers, and ultimately publishers. Choose the media you’ll actually use and enjoy; you don’t have to master every social media option out there. Remember that the key word is social, so focus on engagement and sharing, not just on self-promotion.

3. Join a Writers’ Group

Writing can be a lonely business, and joining a writers’ group—either in-person or online—is one way to combat isolation. New writers can find inspiration and feedback from more seasoned writers. There’s also a great deal of incentive to write when you’re expected to present each week—sometimes that’s just the push you need to sit down and write when you might not be in the mood.

4. Attend a Writers’ Conference

Writers’ conferences are crucial to your writing and publishing education. Not only will you learn more about the craft of writing, but you may also have a chance to meet and interact with agents, editors, and other publishing professionals, learn about trends in the publishing world, and be inspired by the speakers and workshop leaders who share their knowledge.

You’ll come away with a greater understanding for how to market yourself and your book, and you’ll meet other writers who can potentially become critique partners.

5. Get the Best Professional Help

Writers are often too close to their own work to be objective about what they’ve written; even the most seasoned writers have editors to help them polish their writing. If you want to convey your message in the most powerful way possible, establish a relationship with a professional freelance editor.

Whether helping you organize your ideas (before or during writing), or fine-tuning details such as spelling, punctuation, syntax, and word choice, a good editor will not only help you polish your writing (while preserving your voice) but will also help you strengthen your writing.

A good professional editor will provide a sample edit to show you how he or she can help you, and to see if they’re the right person for you. You might even consider hiring an editor for your blog posts as a way to find one who “gets” you, and establish that professional relationship.

Seeing your name on a book is a thrilling experience! Set yourself up for success by learning all you can about writing and publishing, and I look forward to reading your book one day!

Do you have a book inside you waiting to be written? Which of these five tips do you personally plan to focus on? Which will you put to use right away? Please share your thoughts—and let me know if I can help you achieve your dream!

(This article originally appeared at SixtyandMe.com)


Candace Johnson 11 400dpiCandace Johnson
 is a professional freelance editor, proofreader, writer, ghostwriter, and writing coach who has worked with traditional publishers, self-published authors, and independent book packagers on nonfiction subjects ranging from memoirs to alternative medical treatments to self-help and on fiction ranging from romance to paranormal. As an editorial specialist, Candace is passionate about offering her clients the opportunity to take their work to the next level. She believes in maintaining an author’s unique voice while helping him or her create and polish every sentence to make it the best it can be. Learn more here, and follow her on FacebookTwitter, and LinkedIn.

Don’t Judge a Book by Its Cover: Guest Post by Brigitte Nioche

book coverThe self-publishing authors I work with understand that a professional team of editors and designers are needed to create a quality book that can stand out in a competitive marketplace.

But what happens when the cover you choose hurts instead of helps your book? Do you stick with the cover you and your designer worked so hard to create, or do you go back to the drawing board?

Brigitte Nioche, author of Getting Over Growing Older: A Humorous Memoir of Discovering the Challenges of Aging, faced that dilemma several weeks after her book was published. In celebration of the re-release of her book, she’s agreed to share her story with you:

What happens when the cover you choose hurts instead of helps your book? #bookcovers #selfpub #indiepub Click To Tweet

I believe we all judge a book by its cover! Viewing a book’s cover is like getting a first impression when meeting a new person—that first impression tells us if we want to see more or not.

It is the same when we browse in a bookstore, or even when we scan the pages of Amazon. A cover or title either catches our interest, or we pass over that book.

Several weeks after its debut, I decided to change the cover of my recently getting-over-originalpublished book, Getting Over Growing Older. If you saw it on Facebook, Twitter, or on my blog, you will remember that it prominently featured a picture of me.

The Reaction Wasn’t What I Expected

And the reaction I always got was “Oh, that’s a nice photo of you,” but that was not the message I wanted to convey. By putting my picture on the cover I wanted to show readers Continue reading “Don’t Judge a Book by Its Cover: Guest Post by Brigitte Nioche”

Four Years of Putting Myself Out There in Cyberspace: Happy Blogging Anniversary to Me!

If you’ve been blogging for a year or more, you’ve received this notification:

blogging anniversary

In my case, it’s been four years since I began sharing on WordPress. Like many bloggers, I had great intentions and planned to blog frequently … and those great intentions often went out the window when life got in the way. For some people, blogging slows down because they run out of things to write about. Anyone who has worked with me and has received one of my epistles will tell you that finding something to write about isn’t usually a problem for me. 😉 Continue reading “Four Years of Putting Myself Out There in Cyberspace: Happy Blogging Anniversary to Me!”

Self-Published Book Beats the Odds by Making the New York Times Bestseller List

Several years ago I was lucky enough to work with Eva Lesko Natiello, who self-published book NY Times bestsellerhired me to help her polish her debut novel, The Memory Box, for submission. We were both disappointed when she wasn’t offered a publishing contract, but Eva isn’t one to let rejection stand in her way. Quite the contrary: she set out to learn the business of editing, and she did an amazing job. Her perseverance not only brought her legions of fans (check out her 90+ Amazon reviews!), but also a spot on the USA Today Bestseller list and now a spot on the New York Times Bestseller list! I couldn’t be happier for this amazing writer, and I invite you to read her amazing story:

*****

When I self-published my book, admittedly, it was the last resort. It was the backup plan if I had failed to sell it to a trade publisher. I promised myself that if I could…

When I self-published my book, admittedly, it was the last resort. #selfpub #pubtip #authors #amwriting Click To Tweet

Read more at Self-Published Book Beats the Odds by Making the New York Times Bestseller List

Eva Lesko Natiello is the author of NEW YORK TIMES and USA TODAY Bestseller, THE MEMORY BOX, a psychological thriller about a woman who Googles herself and discovers the shocking details of a past she doesn’t remember.

*****

Candace Johnson is a professional freelance editor, proofreader, writer, ghostwriter, and writing coach who has worked with traditional publishers, self-published authors, and independent book packagers on nonfiction subjects ranging from memoirs to alternative medical treatments to self-help and on fiction ranging from romance to paranormal. As an editorial specialist, Candace is passionate about offering her clients the opportunity to take their work to the next level. She believes in maintaining an author’s unique voice while helping him or her create and polish every sentence to make it the best it can be. Learn more here, and follow her on FacebookTwitter, and LinkedIn.

 

When DIY Doesn’t Work: Guest Post by Anne Uemura, PhD

Does “DIY publishing” mean you do everything yourself? Anne Uemera thought it did—until she learned that publishing a book takes a team:

In August 2015, I started to write a book that I eventually published a year later. The project gained momentum in June 2016 when Jim Britt and Jim Lutes, who were creating the international bestselling series The Change, invited me to write a chapter for The Change: Insights into Self Empowerment. While focusing on and creating the content of the chapter with the inspired title Listen to the Cries of Your Heart, I realized I had a whole book to write.

Unlike many authors, I never had dreams of writing a book, and I knew little about how to do it. I didn’t know what an immense project it would be nor the time and effort it would take, and naively jumped in. My lifelong strategies of independence and self-reliance never allowed for any thought of doing it other than DIY, from writing to publishing.

Looking for Help on a Budget

My assumptions that I could do it myself were wrong. Continue reading “When DIY Doesn’t Work: Guest Post by Anne Uemura, PhD”

Closing Out a Series: Guest Post by Kristen Otte

closing out a book series

Today’s guest post is by Kristen Otte, the author of the Adventures of Zelda series about a tenacious pug. If you haven’t had a chance to read these books yet, you are missing a treat! Not only are they ideal earlier readers for children, but you’ll enjoy them just as much as your children or grandchildren do! As she publishes book five of the series, Kristen explains how she feels about ending the series and why she made the decision.


The release of The Adventures of Zelda: The One and Only Pug is a sad and exciting milestone for me. This release marks the fifth book in the Zelda series, but it also is the final book in the Zelda series. I know this may be a disappointment for many of the young fans (and parents of those fans) of the series, but I know it was the right decision.

The Adventures of Zelda were never “supposed” to be anything more than a few funny short stories that I wrote to practice my craft. But, after writing a few stories based loosely on the antics of my real life Zelda, I couldn’t stop writing. The stories flowed through my fingers on to the keyboard. Soon after, The Adventures of Zelda: A Pug Tale was published.

The early reader response was better than expected. I kept writing, and by book three, it was clear that young readers enjoyed reading about a stubborn, adventurous pug.

The titular pug and her book. ©Kristen Otte
The titular pug and her book. ©Kristen Otte

The momentum for the series has continued to build over the past year, and I published the fourth book in the series in the summer of 2015. So why stop at book five? Continue reading “Closing Out a Series: Guest Post by Kristen Otte”

Con or Truth: A Halo of Mushrooms at MarsCon—guest post by Andrew Hiller

Have you ever attended a science fiction convention? Andrew Hiller, whose urban fantasy novel A Halo of Mushrooms is getting rave reviews, shares his recent experience at Marscon.

517CDUGCPXL._SX331_BO1,204,203,200_***

Williamsburg, Yorktown, and neighboring Jamestown hold a place in our history. Everywhere you look, you see preserved buildings, artifacts, reenactments, period costumes, and an 18th century sense of being. You come here to churn butter, put your head in the stocks, and learn. Wide roads and narrow bridges take you there. The grass in winter leans and the trees are spare. The color is more gray than green, but that too fits with the narrative of colonial and revolutionary struggle. It’s a great setting. It’s just not the place you expect to find aliens traipsing around.

MarsCon ButtonI was invited to MarsCon to share my latest book, A Halo of Mushrooms, and host a couple of panels. It was my first time attending this Con, and to tell the truth, my first time at a Con as an author.

I found my table. It was the first one in Artist’s Alley, right next to the sign-up for the costume contest. As such, I got to witness super heroes, Jedis, wizards, and a hoard of favorites parade by. Continue reading “Con or Truth: A Halo of Mushrooms at MarsCon—guest post by Andrew Hiller”